Discover more of Sao Paulo when you visit for the Grand Prix

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As one of the most populous cities in the world, and the largest city in the western hemisphere, Sao Paulo is positively brimming with things to see and do! The skyline is as spectacular as the lavish parkland areas, and this cultural melting pot is a fantastic destination to delve into and explore.

Sao Paulo – often known as Sampa by its local population – is Brazil's bustling financial hub, with an abundance of cultural institutions and rich architectural heritage along with a vast array of mouth-watering cuisines. Whether you’re interested in exploring parks and museums or discovering the culinary scene, the city has something for everyone to enjoy as it celebrates its enriching diversity.

Sao Paulo at a glance

  • Size: 1,523 sq km (approx.)
  • Population: 12.2 million (approx.)
  • Time Zone: UTC-3
  • Language: Portuguese
  • Currency: Brazilian real (BRL)
  • First F1 race: 1973
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There's some incredible architecture to see in Sao Paulo

Attractions

Sao Paulo is home to many parks where you can escape the hubbub of the busy metropolis. Often compared to Central Park in the US, Ibirapuera Park resides in the centre of the city and offers respite and recreation, as well as being home to a concert venue and many of Brazil’s most interesting museums.

If you’re after variety, stroll along the bustling 2.8 km Paulista Avenue, home to iconic sites such as the Sao Paulo Museum of Art, a number of shopping centres, and vibrant street performers – and see for yourself why this avenue is a symbol of Sao Paulo's economic and cultural power. It is closed to traffic on Sundays, so pedestrians can use the wide avenue at leisure and take in live music performances, outdoor movie screenings and the many cafes and restaurants along the way.

In a city full of incredible street art, the Beco do Batman (Batman Alley) stands out as perhaps the most impressive spot. What started in the 1980s with a single painting of the comic book superhero, quickly became the central hub for street artists to express their creativity. Every wall in the area is covered with vibrant art and, as an ever-evolving space, new murals regularly replace older ones, ensuring there is always something fresh to see!

Greater Sao Paulo has an abundance of cosmic looking skyscrapers, fitting with the metropolitan atmosphere of the city. Wandering through the city and taking in the enormity of these structures is a surreal experience. However, there is also an array of classic architecture to see, including the majestic Sao Paulo Cathedral. This impressive neo-Gothic structure is located in the heart of the city and is one of the largest churches in Brazil. Outside of religious service times, visitors are welcome to explore the interior of the cathedral, admire its stunning architecture, and learn about its historical and religious significance.

When visiting for the Grand Prix, it would be a shame to miss visiting the final resting place of Brazil’s much-loved Formula 1 champion Ayrton Senna in Morumbi Cemetery. Located just a few miles from the Interlagos circuit, it's a must-visit over the race weekend for those wanting to pay their respects to a Formula 1 legend.

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The Mercado Municipal food market offers an enormous variety of fresh produce and meats

Food and drink

Sao Paulo is renowned for its hugely diverse culinary scene. One of its most popular cuisines is barbecue style ‘churrasco’ meats, with its roots deeply embedded in the indigenous cultures of Brazil. The most well-known of the churrascarias is Fogo de Chao, a restaurant with several outposts throughout the city, where waiters brandish the best cuts and serve strong caipirinhas (the national cocktail of Brazil).

There is no better way to experience the culinary and cultural essence of Sao Paulo than venturing to the Mercado Municipal. This lively food market offers an enormous variety of fresh produce and meats, alongside national favourites such as the mortadella sandwich – perfect for a picnic in one of Sao Paulo’s many lush parks!

Brazil is the largest producer and exporter of coffee in the world, so it is no surprise that the people of Sao Paulo are passionate about it! There are trendy cafes and coffee shops on nearly every corner that offer a variety of brews to suit all tastes.

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The Sao Paulo Museum of Art is considered to be one of the city's modern landmarks

Good to know

Pack for a tropical climate

The weather can be pretty unpredictable in Sao Paulo. Despite the Grand Prix weekend being hosted in November (summer south of the equator), the weather is usually both hot and rainy! Light clothes and rain jackets are recommended during this time of year.

Learn some Portuguese phrases

Although English is understood in some tourist areas, Portuguese is the official language of Brazil. It might be helpful to know some basic phrases to help you get by in Sao Paulo, and the local population are likely to be appreciative!

Carry change for transport

Payment for metro and bus tickets must be made in cash, so be sure to carry some change with you if you’re planning on travelling using public transport.

Stay vigilant

Just like when visiting any major city, stay vigilant of your surroundings, be mindful of your belongings in crowded areas and avoid displaying valuables. With common sense and some basic precautions, you’ll enjoy the best of what Sao Paulo has to offer!

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